Airline bet over World Cup match goes viral after Norway loses

Norwegian airline changed its social media logo to British Airways branding for 24 hours after England defeated Norway in the World Cup quarter-final.

• Norwegian challenged British Airways before the World Cup quarter-final that the losing airline would change its social media logo to the winner's logo for 24 hours.
• British Airways responded by saying, "Don't bet on something you can't win… Remember we warned you."
• After England's victory, Norwegian changed its Instagram profile picture to British Airways logo for 24 hours.
• Airlines from Malaysia, Indonesia, and Australia engaged with the campaign after Norwegian fulfilled the bet.