Business
Google will disclose AI-made ads in new My Ad Center feature
July 13, 2026 at 07:22 PM
Google announced a new My Ad Center feature that will inform users when an ad was created or edited with artificial intelligence.
- The feature will be accessible via the three-dot menu on ads across Google Search, YouTube, and Google Discover.
- For ads created using Google's own generative AI advertising tools, the disclosure will be automatically enabled.
- Advertisers using external AI tools must manually indicate AI involvement; Google will not independently verify the claim.
- Previously, Google only required AI disclosure for election ads.