US chain Chipotle opens first Mexico restaurant in Nuevo León

Chipotle Mexican Grill will open its first restaurant in Mexico this week, testing its appeal in the country that inspired its menu.

• The new Chipotle restaurant is located in Nuevo León near the Texas border.
• The company plans to open additional outlets in the state and expand into Mexico City in 2027, partnering with Alsea.
• Chipotle CEO Scott Boatwright stated the company enters Mexico with "deep respect for the country's culinary heritage" and aims to serve new guests.