Egypt Plans Marketing Campaign for Locally Produced Potato Seeds

Agencies have met to develop a marketing plan for domestically produced potato seeds, aiming to reduce reliance on imports.

• The General Union of Horticultural Producers and Exporters convened with two affiliated companies to discuss a marketing plan for locally produced potato seeds.
• Dr. Alaa Azzouz, the union’s board chairman, stated that the project seeks to boost reliance on local production and lower the import bill.
• Azzouz said the plan provides high-quality certified seeds, reduces farmers’ costs, and supports food security.
• The meeting outlined roles and responsibilities for the three parties and set a joint work program to distribute certified seeds nationwide.